BE SUPER JELLY
OF YOU

β€œIn order to reach your fitness goals, it’s important to be your own best friend, confidante, and supporter because the only person you’re in competition with is you. Not a fitness blogger, youtuber, or influencer. You have to have your own back, tap into motivation when the desire to hit the gym is low, and celebrate the small victories along the way.”

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We want people to be proud of their hard work and encourage them to obsess over their own progress. Be SUPER JELLY of YOU.

Who We Are

Put simply, we are fitness foodies on a mission to innovate fun, tasty, delicious and functional foods that help you achieve your goals, not hold you back.

We believe that being healthy and making progress at the gym doesn’t mean giving up your favorite guilty-pleasure food and beverages. We know all too well that sometimes our spontaneous cravings aren’t aligned with our fitness goals.This is why we’ve developed the perfect low-calorie food and snacks, packed with nutritional qualities that help with maintaining overall health and athletic performance, all while delivering the flavors you crave.